# Martin Erlić

Product Developer | Product Vision, Full-Stack Execution, and AI

- Portfolio: https://martinerlic.com
- Email: martin.erlic@gmail.com
- GitHub: https://github.com/seloslav
- Stack Overflow: https://stackoverflow.com/users/4077513/martin-erlic
- Location: Europe; open to select opportunities in the EU, Canada, or remote

## Professional Profile

Martin Erlić turns product ideas into working software. He combines product strategy, roadmap planning, stakeholder communication, full-stack architecture, AI integration, deployment, and hands-on product delivery.

He is best suited to teams that value pragmatic execution, technical depth, product ownership, and the ability to move between business goals and implementation details.

## Core Capabilities

- Product leadership: vision and strategy, roadmap planning, team mentorship, stakeholder management, and agile delivery
- Engineering: full-stack architecture, TypeScript, React, Next.js, database design, cloud deployment, and technical operations
- AI systems: OpenAI APIs, RAG, LangGraph, LangChain, LLM pipelines, AI-assisted workflows, and rapid prototyping
- Interactive systems: Three.js, procedural environments, real-time multiplayer, state synchronization, and SpacetimeDB
- Operations and scale: go-to-market, regulatory compliance, CI/CD, DevOps, international operations, and supply chains

## Featured Work

### Selo Olive

https://www.seloolive.com

Led the product lifecycle of an international olive-oil e-commerce business, connecting regulatory requirements, supply-chain operations, commercial strategy, and technical deployment.

### Profind

https://parts-graph.vercel.app/

Worked with accelerators to define the product roadmap for AI-assisted industrial parts matching and configuration.

## Technical and Creative Projects

### Broth & Bullets

https://github.com/SeloSlav/2d-multiplayer-survival-mmorpg

A browser-based 2D multiplayer survival MMORPG using SpacetimeDB for live subscriptions, real-time state synchronization, canvas rendering, and animation systems.

### Baba Selo

https://babaselo.com

An AI recipe engine for traditional Slavic cuisine using computer vision, RAG, LangGraph/LangChain, and OpenAI APIs to turn old cookbooks into searchable, structured recipes.

### Arkyv Engine

https://arkyv.org

An open-source multiplayer MUD engine with AI-powered NPCs and emergent narratives shaped by collaborative play.

### Zoodio AI

https://www.zoodio.ai

A working product prototype exploring AI API integrations with a Firebase backend.

### Babushka Book

https://www.babushkabook.com

A children's-book and worldbuilding project spanning narrative design, creative direction, production planning, and stakeholder coordination.

## Working Style

- Organized, pragmatic, technical, and curious
- Product-minded full-stack builder
- Comfortable collaborating with product teams, engineering teams, founders, and stakeholders
- Uses AI to amplify expertise and execution rather than replace judgment

## Recruiting Context

Relevant opportunities include product developer, product engineer, technical product lead, founding or early-stage product engineering, full-stack product builder, and hybrid product/engineering roles.

For recruiting conversations, contact Martin directly at martin.erlic@gmail.com.